FOR AN ACT ENTITLED, An Act  to allow off-premise changeable electronic message signs in areas adjacent to the interstate and primary highway systems.
BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF SOUTH DAKOTA:
     Section  1.  That § 31-29-66 be amended to read as follows:
     31-29-66.   The standards and criteria for lighting of outdoor advertising authorized to be erected and maintained in zoned or unzoned commercial or industrial areas adjacent to the interstate and primary highway systems are:

                   (1)      No revolving or rotating beam of light simulating an official emergency device shall be is permitted. Signs with flashing lights of any color shall are not be permitted, except illuminating signs giving such public service information as time, date, or temperature;

                   (2)      External lighting, such as floodlights, thin-line and gooseneck reflectors, shall be is permitted, provided that if it is shielded so as to prevent the direction of rays of light to any part of the main-traveled way; and

                   (3)      No lighting shall be allowed is permitted which is of such brilliance or intensity so

as to establish glare or reflection which would interfere with the effectiveness of any official traffic control device or official sign or interfere with the motorist's view of traffic conditions ; and

             (4)    A changeable message sign is permitted as an off-premise sign, regardless of the technology used, if the message is changed not more than once every six seconds and if the message is not continuously scrolled .